Mystery Safeway interior decor - Richmond, VA

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kg4peq
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Mystery Safeway interior decor - Richmond, VA

Post by kg4peq » 08 Nov 2009 04:32

I stumbled across some interior photos of the still-abandoned Safeway on Glenside Drive in Richmond, and am curious if anyone here has seen this particular interior treatment in any other Safeways? I have not come across it elsewhere, and have to admit that it looks really low-budget (especially the clumsily-inserted pharmacy).

http://www.flickr.com/photos/ryanrules/tags/safeway/

Most of the Safeways in the Richmond area seemed to have one of these common interior treatments at close:

* Full-color wall graphics and neon, as in http://www.groceteria.com/safeway/slide ... rs/11.html

or

* 1960's earth tones, as in http://www.groceteria.com/safeway/slide ... nd/03.html (strangely, the Ashland, VA store, which opened in the late 70's, and the Bowling Green, VA store, probably from around the same era, also had this treatment)

Anyone else familiar with the white and green color scheme? I'd swear it almost looks like something that might have been used by Farm Fresh, which *did* acquire several Safeway stores during the 1993 departure, but this particular Safeway still has all of the original exterior characteristics-- including the naked shell of the former circle S signage, and if my memory serves me correctly, door and window stickers identifying Safeway store hours were still in place as recently as a couple years ago, so I don't think any other chain has ever operated here.

It just screams low-budget remodel.

Ideas?

kg4peq
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Re: Mystery Safeway interior decor - Richmond, VA

Post by kg4peq » 08 Nov 2009 04:40

A specific example... the "Fresh Produce" lettering, and "Fresh Quality" signage in two positions along the side wall.

http://www.flickr.com/photos/ryanrules/ ... otostream/

xsafeway
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Re: Mystery Safeway interior decor - Richmond, VA

Post by xsafeway » 08 Nov 2009 13:40

I was working for Safeway in the old Richmond Division when this store opened in 1979. It originally had the more traditional 1970s decor mentioned in another post in this stream. It may have been remodeled but I don't think so, I believe this store may have operated as The Grocery Store (a Farm Fresh company) when Safeway first pulled out of Richmond in 1993.

kg4peq
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Re: Mystery Safeway interior decor - Richmond, VA

Post by kg4peq » 08 Nov 2009 14:08

You're probably right. The lack of any exterior modifications is what's throwing me off.

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Dave
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Re: Mystery Safeway interior decor - Richmond, VA

Post by Dave » 15 Nov 2009 11:18

xsafeway wrote:I was working for Safeway in the old Richmond Division when this store opened in 1979. It originally had the more traditional 1970s decor mentioned in another post in this stream. It may have been remodeled but I don't think so, I believe this store may have operated as The Grocery Store (a Farm Fresh company) when Safeway first pulled out of Richmond in 1993.
I don't believe that this store was one of the ones that were converted to The Grocery Store. The notes I have indicate that it was to have been reopened as an independent, but I'm not sure that it ever was. It may have had a remodel started, though.

There was sort of a "stutter" when Safeway pulled out with the Farm Fresh/The Grocery Store conversions. The stores were renamed overnight as The Grocery Store with banners and some closed for remodeling but never reopened. I believe Glenside and Jahnke Road both ended up this way. In addition, there were some that were first noted as going to Farm Fresh that ended up as independents.

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